by Dalton Carver
The Ouray Chamber Resort Association enjoyed its fourth best year of Jeep raffle revenue in 2018, raking in $90,895 from ticket sales. The figure is lower than last year, but OCRA started collection of raffle monies later in the season.
Kat Papenbrock, OCRA executive director, provided the revenue figures, which featured $67,000 of the sales coming from online purchases. The remaining ticket revenue came from sales at the visitor center ($11,000); Oktoberfest, the fall event when the Jeep’s winner is announced ($4,000); and, sales at the chamber’s business partner locations.
The total amount of nearly $91,000 was earned despite ticket sales not being available to the public July 4 of this year, which is recognized historically as the largest day for raffle ticket sales. In July 2017, OCRA sold $18,950 worth of tickets but didn’t have that opportunity for this year, as the raffle didn’t begin until the beginning of August. Overall, the chamber earned $98,340 in raffle revenue in 2017, with most of it coming the last week of the giveaway with $30,280. September was also a big month for that year, raking in $18,625.
According to a report provided by Papenbrock, the raffle has raised more than $1.1 million since 1995, which has gone to fund...